Mochi ice cream brand Little Moons, will moor up in three major cities this summer with their 'Little House Boat' beautiful pink pop-up to sample mouthwatering mochi ice cream and celebrate the arrival of summer 2024.
Stopping in London (7 - 10 August) , Manchester (18 - 20 August) and Birmingham (28 - 30 August), Little Moons will hand out thousands of free signature mochi ice cream bites and visitors can try their luck at winning some prizes.
The flavours available will include; Iced Latte, Blood Orange & Pink Grapefruit and Chocolate Hazelnut. There will also be highly covetable merch up for grabs too, with a chance to win a selection of prizes.
The pop-up will feature lots of fun and immersive elements:
- Board the boat and grab a selfie at the helm, or peer inside their port holes from another world.
- Find the keys to the boat hidden at each location to unlock bigger prizes.
- Snap and share for a chance to win branded caps, tote bags or blankets.
- Find a sticker at the bottom of your mochi tub to automatically win a prize.
The aim of the campaign is to get “mochi in mouths” to remind consumers that Little Moons is the perfect summer snack, as well as provide a highly-instagrammable experience.
When: 7 - 10 June, from 2.00pm on Fri & 12pm on Sat & Sun
Where: Queens Yard, Hackney Wick, London
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