Snapchat opens ‘Snap Street’ immersive shopping experience Pop-Up

Snapchat brings the iconic British high street to life though and immersive beauty and fashion pop-up featuring special experiences curated by some of the UK’s most iconic brands, such as Cosmopolitan UK, Boots, ALO and Depop.

Snap Street will will look like an actual indoor ‘high-street’ with shop-fronts showing off the state-of-the-art Augmented Reality (AR) experiences available on Snapchat.

Cosmopolitan will be handing out their latest issue (free, while stocks last) and visitors will be able to try their AR mirror Snap filter and become a Cosmo cover star. Guests will also get to meet the Cosmo team and learn tips, gossip and all about the beauty products from their Beauty Awards 2024.

Attendees will have the opportunity to try out demure makeup looks using Boots’ AR vanity mirrors and pick up products from Made by Mitchell, Beauty Crop and Milk. From 3pm to 6pm on Saturday, visitors can get Saturday night-ready with help from Boots' talented makeup artists and hair stylists.

Have a go at Depop’s ‘Claw Machine’ to win cute circular fashion including designer styles and exclusive merch.

Depop will hold a phone charm beading workshop where guests can make a free personalised phone charm with help from Depop seller @SantexSante.

Alo is hosting an invigorating morning yoga flow led by Alo’s global community instructor, Kelly Rose Marks.

On Friday evening, Ruesha and Shebahn will join Snapchat for a live podcast, giving you the chance to ask your questions.

Snapchat’s ‘Ghost Café’ will offer free coffee for all shoppers.

When: 19 - 20 October 2024

Where: Ely’s Yard, The Truman Brewery, 91 Brick Ln, London E1 6QR

Tickets: Free, no tickets required and you can book any of the sessions here.

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